Luxury artistic books in special bibliophile editions would be best to give as presents for potential and existing clients. One must be able to obtain pleasure and prestige from it. Such exclusive artistic books are durable and tangible. They act as a reminder to the clients of the firms in question. Any client in possession of such a book will proudly show them to others as such obtaining prestige and promoting his business at the same time. The value of such exclusive books rises with time. It’s a paradox that artistic and exclusive books which are precious, easily become well known despite the fact that they are published in limited editions.